There have been negative headlines about tomatoes in the past. Blockchain startups are adding immutability to fruits international supply chain. However, ex-wells Fargo Banker Raja Ramachandran and the executive of Nasdaq executive Mr. Phil Harris have tried to get a solution despite the heavy criticism.
According to their Company Ripe.io: “Fraud has been witnessed in food origins especially now that it’s in demand. People seem to be very selective using different names like ‘this is organic, this is local, or even this is grown using a certain practice.’ However, with Raja’s inventory, you can prove all that.”
The Ripe.io does not only concentrate on tomatoes only but all vegetable. However, from August, their blockchain tomatoes can detect their ripeness, color and sugar content step by step. This step has reduced spoilage and documenting the supply chain.
Ripe has not been on this journey alone as they have partnered with Farm-to-counter salad franchise Sweetgreen Inc to prove the possibility of using blockchain to track crops. The system is also designed to check products quality and giving information to food distributors, Farmers, and restaurants. The food technology has grown to such an extent that the technology can check the source of the product in one second. If it was done manually, it would take more than a week to know where the produce came from.
Tracking tomatoes Humidity, taste and PH Levels
In their tests, Ripe tracked more than 200 tomatoes in different plants. They used different varieties of the red sweet and orange Sungold varieties. In both, they tested 100 tomatoes in their early and late season fields. The blockchain sensors recorded environmental factors like light, temperature, and humidity.
Ripes project manager Caroline Myran spend time at Ward’s farm scanning tomatoes. She used a special device that can detect tomatoes salt, sugar and PH levels in tomatoes. After testing, she uses an app on her phone that assigns them a quality factor. According to Myran: “There is a lot of fraud in food origin where people lie so that they can sell more. With this technology, you can prove the true source of the product.”
As much as an easy-to-use database is important to managing a complicated supply chain, skeptics say it does not need blockchain. There is a lot of the technology as it first needs adaptation. More to that using blockchain in Bitcoins and in tomatoes is different. This is because Bitcoins exist in Blockchain while tomatoes exist in real world. Because of this, the best a company like Ripe can offer is the record of qualities and conditions of growing and the process of distribution.
According to Charles Cascarilla the CEO of Paxos, a blockchain company: “Blockchain is not cured but a tool that you apply to a specific set of problems. It’s particularly good in knowing which, where and when. It’s not a magical tool but an application software.
Stopping Negative Publication
The blockchain technology will work to reduce the bad reputation in the tomato industry. One specific country that has had negative publicity in Italy. There is so much exploitation of tomato plantation in the Country. However, Blockchain has come to the rescue. The platform may provide immutable tracking in order to have a better reputation of the industry like witnessed on Coffee industry.